What? Merchandising and Introduction of new catalogue
Why? Supporting retail and external services
How? Merchandising
The Royal Jumbo group develops, produces and sells toys, games and puzzles. We were asked to come up with original ideas to support retail and their external services.
Additionally Gotcha received the task to promote the new catalogue of Jumbo. With this promotion Jumbo succeeded in surprising and informing their customers. By using high quality premiums and a USB stick in the custom shape of their logo that contained the catalogue.
Gotcha provided Jumbo with the concept, design, production and logistics for this promotion.
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Nederlands
English
